12 March, 2009
19% growth in the Finnish organic market in 2008
The market for organic food in Finland experienced slow growth for several years but in 2007 it grew by 10% and the last figures from Nielsen show that in 2008 the market grew by a healthy 19%. The biggest growth was in the milk and meat sectors where growth was more than 40%. By market share the most popular products are still vegetable oils and eggs. The market is estimated to be 74 M€, so it lags far behind Denmark and Sweden. The target in the Organic Action Plan is to reach 6% by 2015. That would be 6 times more than 2008 but still less than where Denmark already is.
Subscribe to:
Post Comments (Atom)
3 comments:
Go, go, go Finland! Interesting that meat is leading the way. We've had some problems on that side in Sweden
Small numbers give big percentage points. However there were quite some discussions about animal welfare and gmo-fodder in the media in 2008 which probably eroded to some extent the romantic image of domestic food production Finns generally have.
Organic foods are simply more nutritious and a powerful healing tool for the human body and demand for organic foods is greater than the demand for natural foods.
Post a Comment